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Promo that stands out!

Business Strategy Marketing Promotional Products
Discover how to make your promotional products stand out among the crowd with our latest blog post. We delve into the secrets of selecting unique, high-value items, crafting eye-catching designs, creating limited edition exclusivity, and prioritizing quality. Learn how these strategies can enhance your brand's perception and foster customer loyalty, and why it's vital to be creative and unafraid in your product choices.

Promotional products are a great way to get your brand in front of potential customers and clients. However, with so many businesses using promotional products, it can be difficult to make yours stand out from the crowd. Let’s explore 4 ways to make your promotional products stand out and get noticed!

1. I'm different yeah, I’m different.

One of the easiest ways to make your promotional products stand out is to choose unique products that people will want to use and keep. Instead of the standard pens and keychains (although they still serve a great purpose!), consider items like phone grips, reusable water bottles, or even custom socks. These items are not only useful, but they also have a higher perceived value, making them more likely to be kept and used.


2. Designs that make them double-take

The design of your promotional products is just as important as the product itself. Use eye-catching designs that will grab people’s attention and make them want to learn more about your brand. Consider using bold colors, interesting patterns, or even custom illustrations to make your products stand out! Don’t be afraid to get creative and have fun with your designs.

3. It's now or never

Creating limited edition promotional products is a great way to create a sense of urgency and exclusivity. People are more likely to want something that is rare or hard to come by, so consider creating a limited run of a special product. This could be a unique color or design, or even a completely new product that is only available for a limited time.


4. It is not ‘how much?”, it’s “how good?”

The quality of your promotional products can make a big difference in how they are perceived by potential customers. Instead of buying a higher quantity and lower quality, invest in high-quality products that will last. This will not only make your products more desirable, but it will also reflect positively on your brand. People are more likely to associate your brand with quality if your promotional products are high-quality as well.


Making your promotional products stand out from the crowd requires a combination of unique products, eye-catching designs, limited edition products, and high-quality materials. By following these tips, you can create promotional products that people will want to use and keep, increasing brand awareness and loyalty. Remember to have fun and get creative with your designs, and don’t be afraid to try new things to make your products stand out!

Originally Published May 15, 2023
“We run hard so you can rest easy.”
LeadDogs is a decorated apparel and promotional products company in Orlando, Florida. We help businesses, brands, nonprofits, schools, churches, and influencers take the lead.
Sales Office:
1064 W Hwy 50 #102
Clermont, Florida 34711, USA

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